Ford unveiled a new flagship vehicle during Gamescom Opening Night Live, but it’s a hypercar that won’t be seen on a showroom floor. The Team Fordzilla P1 was designed especially for esports by Ford’s exterior stylist Arturo Arino, and had various elements of its virtual manufacturing selected by fans. The drivetrain, dashboard, and seating position all received fan input that Ford factored into the final design, according to CNET.
The Team Fordzilla P1 was also inspired by the GT90 concept car and features a shape-shifting design. A longtail configuration allows it to gain more speed when racing down a straight, while its alternate and more compact body configuration allows for tighter maneuvering around a corner. The roof also features a transparent design, and there are no exhaust tips to be seen at the rear.
Ford hasn’t revealed what’s under the hood of this car or even which video game it will appear in, but the company did confirm in a blog post that talks are currently in place to have it featured in a “well-loved game.” Ford also plans to build a full-size scale model of the vehicle before the end of the year. The car manufacturer does have a history with Microsoft’s Forza series, as the Ford GT was used as the cover car in Forza Motorsport 6.
Ford entered the esports scene a year ago, joining other brands such as Coca-Cola, Red Bull, McDonald’s, Audi, and Mercedes-Benz when it announced the formation of its team at Gamescom 2019.
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